A THOUGHTFUL KIND OF CAR COMPANY
Hyundai Motor, What would happen if people who were passionate about cars took the time to think about them all over again, as though for the first time?
What if they cracked the entire industry wide open, peered more deeply into it, spread out all its parts, and questioned their every detail?
What if they set aside the rules and vowed to discover the things that really matter about a car the things that are universally and undeniably true?
What if they stood face-to-face with each and every automotive assumption out there and challenged them all with an unprecedented sense of openness and honesty? What kind of answers would they find?
At Hyundai, we ask ourselves the important questions every day. And, every day, we seek the best answers. It’s what makes us grow as a car company. It’s what makes us Hyundai.
HORSEPOWER MEETS HUMANPOWER
Philanthropy doesn’t just make us good corporate citizens, it makes us good humans. Hyundai dealers, together with Hyundai Motor America, gives added meaning to our business by working to find a cure for childhood cancer – a battle we’ve been fighting since 1998. In 2004, Hyundai established the “Hope On Wheels” tour to benefit pediatric cancer institutions throughout the U.S. In 2005, Hyundai partnered with CureSearch National Childhood Cancer Foundation to raise awareness and funds for this cause.
To date, Hyundai has raised $14 million and counting.